If you're struggling to sell books on Amazon, you are not alone—and this AMA is for you.
Whether you're stuck figuring out keywords, confused by Amazon ads, overwhelmed by algorithm shifts, or just trying to get your book seen without spending a fortune, I'm here to help. With a new book hitting the market every 8 seconds, standing out on Amazon has never been more competitive—or more confusing. And with the platform’s recent shift to the A10 algorithm, many authors are finding that what used to work… doesn’t anymore.
To mark the release of The Amazon Author Formula Workbook on June 20, I’m hosting this AMA to answer your most pressing questions about how to actually succeed on Amazon in 2025. From optimizing your retail page and picking the right categories to maximizing reviews and ad spend—I’ve got you.
I’m Penny Sansevieri, a 25-year book marketing veteran, author of 25 books, and the founder of Author Marketing Experts.
Over the years, I’ve helped thousands of indie and traditionally published authors go from zero visibility to thriving sales—all by cracking the Amazon code. If you're confused about:
- 📉 Why your book isn’t selling
- 🔍 How keywords really work now
- 💰 Whether Amazon ads are worth it (and how to make them pay off)
- 🧠 What this “A10 algorithm” thing means
- ⭐️ How to get reviews that actually stick
- 🎯 Or how to stand out in a marketplace where a new book drops every 8 seconds...
...then this AMA is for you.
Ask me anything!
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